Damavand city center reclaims the public space within the private department store. In the design we respond to highly social function of the city in which people meet, eat, drink and shop. The building is no longer solely a commercial space, but a social and cultural experience for the visitors.
Visual and spatial connections are at the heart of the design and together they generate a lively, stimulating environment. Upon entering, the department store is revealed as a layered and varied space which unfold as you move through and up the building.